If You Had To Invest $1 Million On A Potential Music Star, Who Would It Be?

Based on this season’s 'X Factor' Top Ten contestants.

First, we need to understand that the music business is … a business and that means that it’s money which drives this business.  In this case, I’m talking about “return on investment” or ROI, the golden words of business investment.  And, in terms of ROI, I’m going to take an objective look at who best fits the business model.  But first, I’m going to cover as much as I can regarding what this $1 Million is going to cover.

Does Simon Cowell Think That Ellona Santiago Is “The One” With The “X Factor”? Let’s Review The Videotape!

"I really love working with people like you. Well done."

Simon Cowell is the creator of “X Factor” and he is currently a judge on the X Factor USA this season.   He is not only a judge, but he also mentors one of the four categories of contestants, the “Groups”.   The other three X Factor categories are the “Boys”, the “Girls”, and the “Over 25″ category.   Each category has its own judge/mentor:  Paulina Rubio – Boys; Demi Lovato – Girls; Kelly Rowland – Over 25.

Ellona Santiago Will Win The “X Factor” Competition. Here’s Why:

First, I’d like to congratulate Ellona Santiago for winning this year’s X Factor USA competition!  Too early for her to pop the bubbly?   Ok.  But, I believe she’s assured of winning this competition.  Let me count the ways.